Launching something new? Here are four steps that will help you succeed.


There is nothing more invigorating than launching a new project, ministry, business, or church. However, According to the Small Business Association 50% of all new businesses fail during the first five years. In the church world, Thom Rainer of Lifeway Publishing states that between 6,000 to 10,000 churches will close their doors in the United States this year.

I don’t have all the answers, that is for sure. However, before you start the process of launching something new, here are four steps that I know you need to take.

1 - Wrestle with the WHY. 

Why are you doing this? Really? What is the motive? What is the win? Why does this need to be done? If your why is not deep in the DNA of who you are, when trouble comes, which it will, you will not have the motivation to push through it.

2 - Clearly define the WHAT. 

What are the three to four thing that will cause the why to come to pass? Narrow the what down to the big rocks of what gets you the win. 

Example: TheCHURCH at Visalia:
WHY do we exist? 
Bring people to Jesus and help them live like Him. 

WHAT do we do to accomplish this?
Gather - on the weekend. 
Grow - in small groups. 
Give - to Gods kingdom. 
Go - serve the world around us. 

3 - Find the right WHO. 

Your why and what will help define who the right person is to be on your team. When looking for the who - look just as long at character and heart as you do skillsets and experience. 

4 - Empower the WHO to run the HOW. 

Let your leaders lead. Give them the why, define the what, and let them get into the trenches and figure out how to accomplish the task. Your job is to train and release them to success. 

Hope this helps:
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